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Lecture: Ben Relles, Global Head of Programming Strategy at YouTube

February 11, 2014
6:30PM7:30PM
Price Auditorium
$5 SAIC faculty and staff with valid ID, $10 A&D Society members, $15 general public, free for all students with valid ID

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As the global head of programming strategy at YouTube, Ben Relles helps content creators build their audience and develop their creative strategy. Prior to joining YouTube, Relles was vice president of programming at Next New Networks.

Relles began working in online video when he launched the comedy network Barely Political in 2007 with his video "I Got a Crush on Obama." That video was named one of the top 10 memes of the decade, and Barely Political has received over 2 billion views to date. Relles recently worked on the YouTube Rewind video that recapped highlights from 2013 which has been seen over 90 million times since it debuted in December. Ben received his MBA from the Wharton School of Business.

At the end of Relles's lecture, Dana Arnett, Architecture & Design Society board member and founder of VSA Partners, will join him in a discussion of social media design.

The A&D Society gratefully acknowledges the ongoing support of Park Hyatt Chicago.



Still shot from the YouTube Rewind video that recapped highlights from 2013. Courtesy of YouTube.